Every month, the second point on my goal-list is to write a blog post and send…
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How to remove spam traffic in Google Analytics
Usually, when I get access to a Google Analytics account, I quickly try to find…
Freelancing: start of season #2
Hey, Bonjour, Salü zäme! Long time no see! The summer is always a busy time……
Define your Digital Communication Strategy
Last year I published an article on how to start your online communication, for free. But…
Swiss Tech Talks Basel – Season 1 is over
A year ago Xavier contacted me to launch the Swiss Tech Talks in Basel. I saw…
The Lonely Entrepreneur
Building your company is great. Well… not always. Specially if you are building your enterprise…
Tracking form submissions via Google Analytics Events
Your website is up and running, the design is sleek and the first visitors flow…
Understanding the Online Customer Journey
Ok, you have spent some money on your website, and now you want people to…
How to choose a Property Management System for your hotel?
Are you a hotel owner and get most of your reservation through Booking.com? Does this Online…
How to improve your Google Maps ranking
Recently I wrote an article about local.ch and it usefulness in your Digital Strategy. Turns…
An easy Backup Strategy for freelancers
Do you have your own company? A lost laptop or a broken hard drive happen all the time. Here is a backup strategy for freelancers
Should I pay for local.ch?
Local.ch, and search.ch are among the most used websites in Switzerland. As a small business owner you will rapidly confronted with the question: Should I pay for local.ch