The Creative Day

Since this week I work one less day per week for G-Star. I asked for that arrangement because I was feeling I couldn’t develop my creativity enough. Don’t get me wrong, I really like my current job, but let’s be honest, I spend most of my time reading and making lists. I felt I needed some time for grabbing pencils, sketching stupid concepts and do some photos. Skills fade out and get rusty when they stay unused for a long time.

I know myself, and if I don’t have short deadline, I tend to procrastinate (or just be lazy). So I came up with the idea of the “Creative Day”. It is actually based on the “Make Something Cool Everyday” idea I discovered in Scott Belsky’s book. The concept is to force yourself to create anything cool, every day (An example here). I won’t do something everyday, but only once a week, but I will spend more time on it.

My rules

  • Spend at least 4 hours that day doing something creative (yeah, I know: that’s broad!)
  • Try to avoid as much possible the computer.
  • Publish the result the same day
  • And have fun

And here you can see my first attempt: Feuilles & Feathers. And check back next Wednesday evening. Yes, you’re allowed to harass me if I didn’t publish.

By the way, I really recommend “Make Ideas Happen” by Scott Belsky. The best book I read this year so far. Thanks René (from HatRabbits) for the tip.


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photowalk Rotterdam-138

No News / Good News

Wow, 1 year! Almost a year I did not write a single line on my blog. This is baaaad. My activity on Twitter has reach a near zero level (not even talking about G-Plus). But I did just pick it up again. I only did keep up with Facebook and Instagram.

Since almost a year I have been working at G-Star as a E-Commerce Project Manager. Selling premium apparel over our different websites. I had to learn a lot about e-commerce. I needed also to get used to the slightly different way of Dutch working. A very good experience in a rapidly growing environnement (I try to write a post about the Dutch & Work, but later) !

On the personal side, I have now spend more than a year in Amsterdam. Not enough to know every street and feel really at home. Enough to know the good places to go and start building habits. The good thing when you are an expat is that you are some sort of never satisfied tourist. There are so many things to discover.

Sorry, but I must go, discover a new place! But I promise, the next post won’t be in a year. 1 years !!!!?!?

No news / good news : do you actually say this in English or in other languages? Or is it only a French expression?

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Top 10 – Amsterdams’ best creative agency websites

A couple of years ago I did a Top 10 of the best website of agencies in Romandie. Here is the new version with the Amsterdammers agencies. Don’t get me wrong, I’m judging only the website and not their actual portfolio. It’s my personal and subjective view. But I was a little be deceived buy the overall quality.

Curious about the Dutch agency landscape? Have a look at the Amsterdam Creative Agency map.

A few rules

  • You are using Flash ? Sorry, you’re out.
  • Your website is not responsive / adapted to mobile? Not good.
  • Don’t complain, it’s my top 10

1) edenspiekermann


My favorite! A very simple and minimal website but it goes strait to the point. And they have a great blog which I’d advise you to follow (this post about Interaction Design very interesting). Thank you Michael for the suggestion.


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Bitterballen - Creative Commons Flickr User davidkosmos

Awesome things we have in Amsterdam

No, the Amsterdammers don’t have Fondue, Mountains nor Heidi. But they have some other awesome things we should get inspired with. Have you ever heard of Bitterballen?

REAL Bike lanes

Come on Switzerland, you can do better. Of course, it will be impossible to beat Amsterdam. But still you can improve. Almost every street has it’s bike lane,  mostly separate from the road. Just great. If you plan to travel around the Netherlands you should try the Fiets Route Planner. A great tool which lets you find the best routes (race, nature, chill).


These a great for rowing, ice-skating and borrels (apéros). This might be a bit tricky to build in Lausanne, but you have that awesome lake. I guest the lake wins, I would definitively not go for a swim in those canals. Even if princess Maxima (!!!) did it.

Free Ferries

FREE public transportation, this is awesome! Cross the IJ by day and night without a penny. You will find them just behind the central train station – More information here. Are there any place in Switzerland where you can find free public transportation? I can’t think of any.

The Museumkart

One card to rule them all. Visit virtually any museum in the Netherlands for free. Yeah, actually you’ll have to pay 55 euros first. Beat that Switzerland and your Federalism. Get yours on their horrible website. If you are living here it is worth it. After 2 month we already “amortized” them.


The jukebox for iphone! Via you iphone you can choose the music that should be played in the bar. This is a great idea even if old jukeboxes look so much better than your new iphone C. But with the jukebox, you can’t do this.


A wheelbarrow for you child, actually for your 6 children. Only possible in this flat land. Try riding down le “petit chène” in Lausanne with this. This is a Bakfiets


Most awesome food ever invented by humanity! Yeah, at least by the Dutch. They are usually not so much of big chefs you know… But if you come to the Netherlands, you have to try this. Fried, deeeeep fried… stuff. No idea what they put inside, but it’s served with mustard. Yummy.

There are also thing that should stay in the Netherlands like Broodbeleg for example

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